Booming Health and Wellness Sector
Regal Life Concepts, Inc. is focused on the health and wellness sector with a multi-faceted approach to market penetration. The company has identified two major growth industries – the Wine Distribution Market in China and Health and Wellness Tourism.
The company’s initial concentration is on the rapidly expanding China wine import and distribution business. It has been scientifically validated that, in moderation and as part of an overall healthy diet, the consumption of wine has significant health benefits. This fact is contributing to the rapid expansion of wine sales within China.

Regal Life has established a relationship with GuangZhou Awa Wine Co., Ltd., one of China’s fastest growing wine import and distribution companies. Regal Life is in the process of making a strategic investment in Awa Wine, thus securing a foothold in this expanding market.
Awa Wine’s innovative business model coupled with its early rapid growth makes the company an attractive business partner for Regal Life. Awa Wine has established a franchise model that includes membership amongst an elite client customer base. Within a brief period of time Awa Wine has established 16 storefront locations that include a lounge area that acts as a venue for wine tasting events and a unique membership / loyalty program that has rapidly accelerated company wines sales.
Regal Life is also investigating the destination spa resort business with a particular emphasis on offering traditional the Ayurveda rejuvenation programs.
Regal’s conviction that the Health and Wellness Tourism industry is on an upward curve is based on common sense and hard demographic and sociological research. The most dominant factor driving the growth of the Health and Wellness Tourism is the ever increasing number of aging “Baby Boomers”, estimated at over 78 million in the United States alone. Boomers’ interest and desire for travel opportunities that meet their health needs is becoming a driving force that greatly influences the development of this tourism niche market.
In fact, Boomers already represent 60 percent of the spa market. A second factor is North America’s, and indeed the worlds’, fascination with fitness and alternative therapies and their use for promoting and enhancing health and healing.
According to many industry analysts, wine consumption is on a strong growth curve in China. A contributing factor is the marked improvement in people’s living standards and awareness of the health benefits of moderate wine consumption.



